Saturday, 29 March 2014

Magazine Ideas - Brainstorm!


Magazine ideas.

Women’s Lifestyle;
For women’s lifestyle I want a fresh funky unconventional magazine. I think this will be good for my target audience aged 16-24 who are always looking out for new technologies and cloths, therefore a new magazine will be perfect for them.

My target audience socioeconomic group is ABC1 therefore the magazine has to look slick and professional. Their tribes are Townies, the typical girly girl who enjoys fashion, beauty and gossip. This information will be based around my articles.

The magazine would be called Fever because it sounds slick and professional, it doesn’t sound to cheesy or informal. To help me find this name I searched Townies into a thesaurus and several words came up including this one.

My magazine would be published weekly because I want to feel like iv made a friend in my target audience and they are receiving advice weekly.
My magazine’s USP
My choice of target audience and genre of magazine might pose some problems due to the fact there are so many women’s lifestyle magazines about. Therefore I will need something unexpected and unordinary.  My USP will be the interesting unusual article, which covers a different topic each week that seeks expert help. This means each week I could be helping someone with a problem they have.
Article ideas:

·      ‘Sleeping Beauty’
This article will be tips and tricks on a perfect nights sleep. Many women in my target audience are very busy ladies therefor this article will help them detox and relax, making them refreshed for the next day ahead. I think this will benefit my TA by giving them good skin making them feel good and giving them a natural glow.

·       ‘Fashion’
For this article I want to promote independent UK designer. I think its good as a local community that we help British people making British clothes instead of always importing clothes.  So this article will show a range of Uk designers clothes but it will have a theme to stop it being like every other fashion magazine.  The fashion designer I will be studying is Kevon Jon. In the part time job I have, we sell lots of different ranges of his clothes, making me very aware of whom he is and the clothes he sells.

·      Festival Fever
This will contain all the DO’S and DON’T’S for festivals. It will be fun and young making people exited for their summer ahead. It will also have a few fashion tips in there an other useful hints and tips E.g. What to do with you hair, how to keep smelling fresh and hangover cures. Also it will have real-life funny story’s and experiences form people who have been to festivals.


Women’s fitness;
For this women’s fitness article I want to target the areas women hate most.  The magazine will be sporty and motivational for my target audience who are ages 16-24. This age group are always looking to keep themselves looking good and fit therefore I think this magazine will be a good seller.

My target audience are young therefore I have to concentrate on what they do when there young e.g. holidays festivals. So for these events they will want to keep their body looking good.

My magazine will be called Rush because of that rush you get when you doing sports.  Also this title is professional and sporty linking in with the genre of my magazine.

My Magazine UPS
Technology is a big part of the world now so my unique selling point will be the articles that focus on sporty Apps e.g. Fun Run which is an app designed to teach you how to become a good healthy runner. Also there are a lot of healthy eating apps which guide you to the right foods for you excise regime.

Article ideas:
·      ‘Fat Apps’
Fat apps will be like I explained above. It will feature useful apps that help you become fit and healthy. My target audiences are constantly on their phones these days so what better way to plan an exercise plan or have help jogging? I think this will really benefit my TA, its something new and fresh.

·      Bye bye batwing’s’
This article will cover the most uncomfortable part of a woman’s body, her batwings. After I conducted a survey I found out that women most hated their batwings more than anything else on their body. Therefor this article will benefit my readers making them feel comfortable and feel like I’m personally trying to help them. Its wont be the typical fitness article, I want to make it fun and energetic motivating my readers.

·      ‘Sport Fashion’
it is still a magazine for women even though its fitness, so women like to look good no matter what their doing. Therefor this article is going to show women how to look good while there doing exercise. This will benefit my young audience because it will motivate them more giving them the confidence to go out their and do sport but still look beautiful.

Bird watch;
This magazine will be an article studying the beautiful birds that live around us. It will feature expert advice and tips to help local bird watchers.

I still need to make it fun for my young, therefor I’m going to have bright colours lots of imagery and fun catchy headlines.

My magazine will be called Twitchier. Its fun and different and a play on words from twitter. This means my magazine is going to be very social oriented, you can log online and compare the birds you’ve seen with the birds online.

Magazine UPS
It’s a very unusual magazine therefor its already got a unique selling point. But to make it more quirky I’m going to have expert advice throughout my magazine and tips and tricks on how to spot your birds.

Article Ideas:

·      Birdy Birdy’
This article is going to be about where you find the most interesting birds. It have got advice on good places to spot the birds as well as what to do when you get there.

·      ‘Finders Keepers’
This article is about bird keepers, and will feature an owner. He/she will talk about their birds how long they have kept them for what its like keeping birds.

·      Pesky Pidogens’
This article will tell us about how Pidogens are taking over our city’s, pooing on statues and generally making the place look messy. But it will also have the positives about Pidogens like how they clean up after us, how in the olden days they used to send messages ect. 

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